Changing its moniker from Information Resources Inc. to SymphonyIRI Group is more than a name changer, it’s a game changer, according to company executives. It adds a new family of solutions for predictive, automated analytics, technology platforms, and strategic consulting services. “While we now have all of the capabilities to play a much broader role, the IRI brand name in some ways was confining,” said SymphonyIRI Group, Inc. President and Chief Executive Officer, John Freeland.“Th...